Alan Fiddes

Managing Partner

  • LLB – University College Cardiff (now Cardiff University)
  • Post Graduate Diploma in Intellectual Property Law – Queen Mary’s College University of London
  • Chartered Trade Mark Attorney/European Trade Mark Attorney/Registered Irish Trade Mark Attorney/Trade Mark & Design Litigator
  • Alan Fiddes ranked tenth in most trade mark attorney/solicitor appearances 2013-2017 (CITMA review Dec 17/Jan 18)
  • UK Legal 500 recommended lawyer 2020

Alan is an expert in all aspects of trade mark law; in particular the management and exploitation of trade mark portfolios. He also has extensive litigation experience and was one of the first trade mark attorneys to qualify for litigation rights. Alan also has substantial experience in dealing with the intellectual property aspects of corporate transactions.

Alan entered the profession in 1987. Prior to joining UDL in 2002, Alan worked for two of the largest law firms in the UK and was the head of the trade marks department of a major international law firm. He has been a partner since 2004.


Our people

Articles by Alan Fiddes

Industry news


We’re a top tier firm in The Legal 500

We've been recognised as a Tier One firm​ in the latest edition of The Legal 500 rankings.

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Industry news


Brexit — what ‘no deal’ means for your intellectual property

We explain the key points from the new Brexit papers, which have big implications for IP.

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Industry news


Recent changes to UK Trade Secrecy Laws explained

We explain the recent key changes to UK trade secrets regulations.

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Case studies by Alan Fiddes

Case Study

Regent’s University London

Protecting a brand against an aggressive claimant

An aggressive approach to legal action doesn’t always work out well, as one University discovered by having its trade mark rights revoked.

Case Study

Yorkshire Building Society

Reviewing trade mark portfolios after a number of acquisitions

After expansion through a number of mergers and acquisitions, we assisted Yorkshire Building Society with reviewing a range of trade mark portfolios.

Case Study

The One Foundation

Registering tricky trade marks

How do you secure trade marks that are neither particularly strong, nor distinctive? Find out how we did just that for The One Foundation.

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