Food & drink

When it comes to food and drink, modern consumers demand choice. They make informed decisions and demand good value, local sourcing and sustainable production. The competitive nature of the industry means that IP protection is vital — especially in the digital age, where food is not only eaten but tweeted and shared on Instagram. You must think about protecting all aspects of your food and drink products with intellectual property rights. This can cover the obvious names, logos and sub-brands as well as more obscure elements such as packaging and designs — anything that makes you stand out from the crowd could be protected and deserves consideration.

Client Testimonial
“We found Gareth Price both professional and knowledgeable. UDL's service to us, as a new UK drinks business with the world's first Skinny Lager (and making sure that we can protect the name globally in our class of goods) is invaluable to ensure that we stay ahead of the competition and protect our IP.”

Sales Director and Co-Founder, SkinnyBrands Ltd

Our work and how we can help you

Our clients range from leading global frozen food producers to bottled water charities, as well as artisan food producers and craft distilleries and breweries. We advise international wholesale producers and distributors right through to local, independent producers.

We provide robust, cost-effective, commercial legal solutions to the everyday challenges you encounter, helping you to identify, protect and enforce IP rights at every step of the product supply-chain:

Case studies

Case Study

White Heron

Protecting an ‘unprotectable’ trade mark

Despite concern that obtaining a trade mark for the French word for ‘blackcurrant’ would be impossible, we persevered, proving that reputation is key.

Case Study

Lidl

Coming up against an infamous trade mark filer

Here’s what happened when we went up against a company with links to the infamous serial trade mark filer Michael Gleissner, on behalf of Lidl.

Case Study

SkinnyBrands

Brand protection for a fast moving SME

Launching a new brand is full of difficulties — especially when you have no IP strategy in place. We educated one such brand to apply for trade marks.

Related reads

IP tips

16-10-2019

How to protect your brand on social media — seven top tips

There are always risks for brands on social media, so make sure you're protected with these tips.

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Patents

08-07-2019

Undisclosed disclaimers — a bittersweet lesson from the EPO?

A recent decision highlights the pitfalls of using undisclosed disclaimers in patent claims.

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Patents

23-05-2019

Nutricosmetics — you are what you eat

Nutricosmetics contain powerful benefits, but patenting them can be tricky... Here are our top tips.

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Meet our team

Alison Cole

Senior Trade Mark Attorney - London

Alan Fiddes

Managing Partner - Leeds

Alison Simpson

Managing Partner - London | Milton Keynes

Anna Szpek

Senior Trade Mark Attorney - London

Annabel Hanratty

Trade Mark Attorney - Cardiff

Dr Christine Lund-Beck

Senior Trade Mark Attorney - Milton Keynes

Christopher Banister

Trade Mark Attorney - London

Dr Clair Curran

Senior Patent Attorney - Leeds

Gareth Price

Partner - Leeds

Ian Byworth

Partner - Newcastle

Mark Green

Partner - London

Dr Neil Pawlyn

Partner - Cardiff

Get in touch

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Alternatively, contact us directly and speak to a member of our specialist team.

+44 330 107 5077

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