Household goods

FMCG brands must seek to provide richer, seamless retail experiences in a competitive market, to which UK households only allocate 7% of total spend. Brand loyalty starts with recognisable, creative content. Names, logos, sub-brands and domains need protection before they are tweeted about. New technologies should be patented and product designs registered before being disclosed. Products are often licensed to or distributed by third parties, so to keep control, you need to register your IP.

Client Testimonial
“I have instructed Martin Vinsome and his team at UDL’s Newcastle office for patent drafting and European prosecution work for many years and I have always been delighted with the quality of his work. I feel confident to leave Martin and his UDL team to get on with the job and trust him only to seek instructions when necessary. UDL’s charges have always been good value compared to other large firms. I choose to instruct UDL whenever I can.”

European Patents Manager, Black & Decker

How we can help

Protecting the IP in your domains, social media platforms and branding acts as a deterrent to copycats, adds value to your brand and encourages consumer engagement, so that recognition and repeat purchases are nurtured. We provide robust, cost-effective, commercial legal solutions to the challenges encountered every day by businesses across the household goods sector. We act for the Glen Dimplex Group (owner of Morphy Richards), Roberts Radio, Stoves and Belling, as well as Robert Welch and TJ Morris in protecting, exploiting and defending their well-known brands against third parties.

Contact us

0113 245 2388

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Key people

Find out more about our people.

Leeds

Alan Fiddes

Managing Partner

Leeds

Akber Ahmed

Trade Mark Assistant

London

Alison Cole

Senior Trade Mark Attorney

London

Alison Simpson

Managing Partner

London

Anna Szpek

Senior Trade Mark Attorney

Cardiff

Annabel Hanratty

Trade Mark Attorney

Milton Keynes

Dr Christine Lund-Beck

Senior Trade Mark Attorney

Leeds

Newcastle

Newcastle

London

Mark Green

Partner

Cardiff

Get in touch

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+44 330 107 5077

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